Affiliate Summit conference redeems itself
Last fall I attended “Affiliate Summit East 2008” (the affiliate marketing conference) in Boston and it left me unenthusiastic (to put it nicely) about attending future Affiliate Summits. But conference co-founder Shawn Collins did an excellent job of managing his brand and contacted me quickly about the concerns I shared on this blog. Ultimately I decided to give the show another shot – I’m glad I did.
For the past two days two of us from R3R have been here in Las Vegas attending “Affiliate Summit West 2009.” Compared to last year’s show in Boston, a few improvements were immediately obvious. And throughout the conference it’s been clear that the show is making improvements.
In an effort to be fair and balanced I’ll cover the improvements and slip-ups I noticed in more detail in future posts, but I want to quickly point out the keen ability of Shawn (and his partner Missy, I’m sure) to monitor feedback – both direct and indirect – about their show and use it to improve their conference and their brand.
Well done Affiliate Summit!
