03

Apr

Twitter Killed Blogging: Overly Dramatic and Inaccurate Quote of the Day

Posted by: Jeremy Reither

Do you know the single best tool to broadcast your message online? Is it Twitter? AdWords? a Blog? an e-Book? Mass Email? Facebook? Should you start your own Social Network? Well as much as I would like to tell you there’s some silver bullet…there just isn’t (anyone who tells you different is either delusional, or trying to sell you something). But depending on your message, your target audience, and your budget, you can definitely narrow the list of options and find the tool(s) that make the most sense for your objective.

With all the talk about Twitter these days, people are acting like it’s going to revolutionize the way people interact online (I have to admit, I do now consider Twitter at the heart of at least an internet evolution – there’s more to it than you might think). But as cool and useful as Twitter might be for some, if you’re looking only at the next best thing for marketing, and you ignore the power of traditional internet tools like email, and slightly newer tools like blogs, then you could be missing the boat in a big way. Not to say Twitter and Facebook might not be great additions to your marketing mix, but don’t count out the old tried and true.

If you’re part of the (sizeable) camp that still says “what’s the big deal about Twitter – isn’t it just a bunch of status updates?” Then it’s definitely time for you to look a little closer – especially if you have a product or service to promote. Create an account – it’s free (at http://twitter.com/) – and then…

…follow R3R on Twitter: http://twitter.com/r3r
…follow me on Twitter: http://twitter.com/jreither

But to my point, the this blog isn’t going anywhere any time soon.