Posts about ‘facebook’
Recent industry studies indicate that search engine rankings are measurably affected by social media activity. The undeniable fact is that search and social media are growing ever more intertwined, but according to eMarketer, about 70% of top brands don’t manage their Facebook page to account for its impact on search at all. Google, the search [...] (more)
Businesses that have been building presences on Facebook have, for the most part, been doing so without knowing definitively whether all the effort being put into social media is having a real impact on their search engine rankings. But a recent study from SEOmoz indicates that the correlation specifically between Facebook “Likes” or “Shares” and [...] (more)
Sep
For any remaining doubters regarding whether social media has the ability to contribute to a business’ bottom line, a recent eMarketer article (via Hubspot) highlighted how the use of two social media outlets greatly increased the volume of monthly sales leads for small and medium sized businesses (SMB’s). The effective use of Twitter led to [...] (more)
Among what Retail Info Systems News (RIS) considers the the top nine retailers in social media, there is not a single retailer that qualifies as a stand-out on more than one of the top three social media sites (Facebook, Twitter, and YouTube). Even with their deep pockets these companies haven’t attained leadership levels of success [...] (more)
You may have heard before that you should listen, not just talk (i.e. push your products and services) when using social media. But what does that mean? You should be listening for what exactly? And, how does this all relate to your business goals? Put simply, you should be listening to what your potential clients [...] (more)
In our quest to stay informed about the latest and greatest business uses for social media websites, we stumbled upon (no pun intended) Ziggs.com. At first glance, Ziggs appears to be something like a love child between Facebook and LinkedIn – but with some extra perks (like being able to reload your Starbucks card). In [...] (more)
If you want a stellar example of the use of social media (the term used to describe websites that invite users to collaborate and share), look no further than www.JonasBrothers.com. They’ve taken the best of the web and used it for their own purposes – to spread their brand virally (oh yeah…and to make money [...] (more)
There were two sessions at Affiliate Summit East that focused solely on the impact social media has on internet marketing. Depending on your business, social media may not be the most appropriate branding method for you – but if have a way to incorporate it, then it comes highly recommended. Here are the social media [...] (more)
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