Posts about ‘vertical response’
We have repeatedly discussed our experiences with email marketing providers VerticalResponse and Constant Contact, but those two leading providers aren’t the only players in the low price point – there are other popular providers worth checking out as well. And if price is a primary concern of yours, there are several more affordable options. Some of [...] (more)
Jun
Create More Professional Looking Customer Surveys Easily with Constant Contact
Posted by: Carolyn Young
We recently evaluated the pricing of the survey offered by email marketing service providers VerticalResponse and Constant Contact – and now, after doing a trial of both products, we have found that the customization options in Constant Contact’s ListenUp! survey product are far superior to those of VerticalResponse. Want to poll your clients, but want to [...] (more)
May
Vertical Response’s Calendar Makes Viewing Your Email Marketing Timeline a Snap
Posted by: Carolyn Young
Even though we regularly use Vertical Response to manage and send our email marketing campaigns, I had never actually clicked on the ‘Calendar’ tab in their interface’s main menu – until recently. Their calendar feature is actually a pretty nifty tool that offers users the ability to view campaign history and scheduling at a glance. But we [...] (more)
Mar
Vertical Response Sets a Good Example for Business-to-Customer Communication
Posted by: Carolyn Young
It seems that most people working within the internet marketing arena now have some sort of social networking presence, or are at least doing what they can to maintain interaction with their customer base. Vertical Response (the email markeing service provider) is a good example of this since not only are they on Facebook, Twitter and [...] (more)
We recently mentioned that e-mail marketing service provider VerticalResponse added the ability to send and track surveys to their product offerings. Major competitor Constant Contact started offering a survey product about a year earlier VerticalResponse. We’ve compared VerticalResponse to Constant Contact some time back - based exclusively on their basic email marketing services. One of the big differences [...] (more)
If you haven’t used Vertical Response for email marketing before or just haven’t visited their website lately, they have a new product and pricing model that you might not be aware of. They have also done some updates to their website, including better graphical representation of email statistics and easier navigation of the site in [...] (more)
We discussed our initial experiences with configuring Responsys with Salesforce a few months ago, but since Responsys is no longer listed in Salesforce’s AppExchange we thought you might be interested in another service we currently use. We recently began using VerticalResponse for AppExchange (for Salesforce) to keep in touch with periodic e-mails to some Salesforce Contacts [...] (more)
E-mail marketing is really picking up as a commonly used marketing tool for small businesses. It’s so cost effective, it seems like everyone is doing it. And there are some really decent service providers out there at the small business price point. I wrote a post praising Constant Contact for their fair pricing and excellent overall [...] (more)
At Ad:Tech in San Francisco I spent a good deal of time interviewing e-mail service providers (ESP’s) and narrowing down the field for a client who plans to embark on what is considered a low-volume e-mail marketing campaign (fewer than 50,000 e-mails a month). Below are some of the vendors I interviewed and evaluated, and [...] (more)
